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  <titleInfo>
    <title>Diseño y gestión de ofertas comerciale</title>
    <subTitle>Estrategias que funcionan para potenciar las ventas</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Nickson, David</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">ck</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Barcelona; Deusto</placeTerm>
    </place>
    <dateIssued>2004</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">spa</languageTerm>
  </language>
  <physicalDescription>
    <extent>306</extent>
  </physicalDescription>
  <tableOfContents>Dirección y gestión de ofertas 17 - - Redacción y edición 121 - - Tecnicas y habilidades personales 183  </tableOfContents>
  <subject>
    <topic>ESTRATEGIA COMERCIAL</topic>
  </subject>
  <subject>
    <topic>PROMOCION DE VENTAS</topic>
  </subject>
  <subject>
    <topic>VENTAS - DIRECCION Y ADMINISTRACION</topic>
  </subject>
  <classification authority="ddc">658.82 N424d</classification>
  <identifier type="isbn">842342152X</identifier>
  <recordInfo>
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    <recordCreationDate encoding="marc">141112</recordCreationDate>
    <recordIdentifier source="CO-ViMGA">21265</recordIdentifier>
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